Portrait Photography Workshop
with Mac MacDonald
October 7th, 2017 in Atlanta, GA
Limited to only 10 seats!
While we will work during this event, we will feel even more. We will use all our senses to formalize the connection between the images in our mind and the scene that lays before us. My goal is to immerse you in the experience, hoping you walk away with fundamental skills and thought processes you need to better ensure each photo session delivers consistent, high-quality work worthy of your clients’ hard-earned dollars.
We’ll shoot two models (an inexperienced model and a very experienced model). The key reason I want to shoot these two different experience level models is because this is what you’ll face in real life. Shooting these two vastly different models requires a wide range of skills, and the only way to learn how to handle them is by shooting them both.
During the live shoots, we’ll go through my basic pose flow and how I use light to get the most out of every shot. We’ll shoot a combination of indoors and outdoors, and we’ll even get in a sunset shoot!
After each shoot we’ll edit, together! I’ll show you my workflow from start to finish. I’ll also give you the actual Lightroom presets and Photoshop actions I use and show you how to use them.
Part of the workshop will cover social media. Social media is THE place where your potential customers are. You need to understand how to target them and deliver a consistent message that compells them to use your services. I've doubled my Instagram following in 4-months using a few tried and true teqniques that will covered in the class.
We’ll also cover how to find models to work with for free (TFP - trade time for photos), to enable you to grow your skill set. We’ll review how to build relationships with modeling agencies that will send you models that pay you to build their portfolios.
We’re going to cover a lot ground in one day (over 10 hours in duration).
*** Lunch and snacks will be provided ***
Highlights of the day
What’s included in the cost?
How do I sign-up?
There are a lot of great photographers out there. There are not a lot of photographers who are great on the business and marketing side of things. As photographers, we absolutely must build a set of business and marketing skills, or we will never reach out full potential. The Internet is just too big to hope someone randomly finds you. You need a plan that is documented and executed on a daily basis.
Yup, I’m writing what the world needs, another gear article. I’m writing this as “What gear do you use?” is pretty much the number one question I am asked on social media. As much as this question is hated by more seasoned photographers, it does have its value.
Instagram is an endless ocean of content that overwhelms its user base with content options. How can you get found? How can you get in front of your target audience and grow your base? It’s hard, but it doesn’t have to be. I’ve devised a viable approach to growing my IG base. My main account, @maphoppingmac, grew by 5,000 followers in the past 60-ish days. I grew a back-up account (@mactakesallthephotos) from 0 to 10,000 likes in 4 months. So, it is possible to grow your account, you just need a plan and the discipline to execute it EVERY FREAKING DAY!